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PUBLIC ENGAGEMENTS
ENGAGEMENTS
MediaPost - Brand Insider
Interview featuring Kristi talking about the use of TikTok and Nationwide's iconic 7 note jingle.
#SSU2020 Speaker Q&A: Kristi Daraban on Social Media Monitoring and Building Brand Persona
As a featured speaker at the 2020 Social Shake-Up conference, Kristi shared actionable insights on social media monitoring, sentiment tracking, and crisis response. In a Q&A interview, she outlined best practices for using social listening tools to identify reputational risks, inform executive decision-making, and protect brand integrity during times of uncertainty—positioning herself as a leader in real-time brand intelligence strategy.
Crisis Social Strategy — PRNEWS Q&A (2020)
In an interview with Chief Marketer and PRNEWS, Kristi offered expert guidance on managing brand reputation during times of crisis. She emphasized the critical role of monitoring both the volume and source of online conversations, helping brands distinguish between noise and actionable signals. Her insights provided a framework for organizations to remain agile, informed, and responsive in high-stakes digital environments.
Interview with MediaVillage on Digital Marketing
Kristi Daraban is Associate Vice President, Social Media for Nationwide and is the chair of the upcoming 2022 ANA Digital & Social Conference, July 18–20 in Carlsbad, CA. Leah Marshall, the ANA's Senior Director, Influencer Marketing, recently caught up with her for a pre-conference conversation.
The Drum Awards for Social Media preview: everything you need to know
The Drum Awards for Social Media celebrate the top people, agencies and creative campaigns created by brands and agencies across Asia Pacific, Europe, the Middle East, Africa and the Americas. This year’s Awards were chaired by Kristi Daraban, associate VP of social media at Nationwide.
Insurtech Insights report
Reimagining marketing and distribution in a post-pandemic world
The Brand Insider podcast by MediaPost Editors
Ep. 84 with Kristi Daraban, AVP, Marketing
An in-depth interview on social media.
An in-depth interview on social media.
2022 Social Media Strategy Summit
Over 50 Leading Brands to Share Proven Marketing Strategies at Virtual Social Media and Influencer Strategies Summit. Eminent speakers will include Kristi Daraban, Associate Vice President of Social Media at Nationwide.
Influencer Marketing Measurement Guidelines
The ANA’s Influencer Marketing Advisory Board was formed in 2020 to address these measurement challenges
faced industrywide by marketers. The Board is an invitation-only leadership community of
senior-level marketers from across diverse sectors committed to creating trust and transparency,
improving measurement and representation, and spearheading industry initiatives in influencer
marketing.
faced industrywide by marketers. The Board is an invitation-only leadership community of
senior-level marketers from across diverse sectors committed to creating trust and transparency,
improving measurement and representation, and spearheading industry initiatives in influencer
marketing.
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San Francisco, CA 94158
Tel: 123-456-7890
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